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A change driven mindset and a set of values we live by everyday.
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Our mission
Our ambition at Unsaid is to build a brand of meaningful impact– on people and the planet; this is our core definition of success. As a result, we consciously reflect on our actions at every juncture to ensure we are improving across all business areas.

Is our environmental impact reducing year on year and minimising waste? Are we building a healthy and inclusive workplace? Are we creating equal opportunities? As we strive to develop an ethical brand, we know every step counts. So with 2020 came a reevaluation of company goals and commitment to four broad areas: renewable energy, recycled materials, carbon neutrality, and equal and ethical practice.

“Transitioning to a solar
powered lab in Surat
and powering our
Antwerp office with
renewable energy,
has been an important

Clean energy
We create all our jewels exclusively with lab-grown diamonds. Every Unsaid diamond grown in our lab is made with solar energy. We also work with a network of other laboratories solely using renewable energy. Renewable energy sources power 90% of the diamonds we use. By 2023 we aim for 100% of our supply to be created with clean energy.
Carbon zero
Building toward a carbon zero business, we conducted in-depth studies of our footprint across our supply chain, including growing, cutting and polishing diamonds, crafting jewellery, and shipping and transportation. In addition, transitioning to a solar-powered lab in Surat and powering our Antwerp office and store with renewable energy has been an important milestone towards reducing our emissions. With a series of outlined actions, we are designing a plan to reduce our CO2 emission by 30% in 2023, a further 30% by 2024, and finally, achieve our mission of being carbon zero by 2025. Steps towards this target include eradicating the use of virgin plastic across the business, recycling and repurposing all our surplus material and transitioning more of our operations to renewable energy sources.
Recycled materials
Unsaid is an eco-conscious brand. We use recycled gold from previous existing metals. It is melted down and repurposed for each solid gold piece, except for all thin locks and chains. In addition, our packaging is FSC certified and made with fully recyclable paper.
We are committed to creating diverse and inclusive teams across our offices in India, Belgium, and retail locations. Being a modern global brand means we are a team of different nationalities and backgrounds, a fusion of cultures that brings a fresh and eclectic perspective to everything we do.

We stand for ethics and equality, and being an organisation that fosters ethical practices and equal opportunities for men and women is essential to us. Currently, 32% of our employees are women, including teams across diamond cutting, manufacturing, design, and sales. In addition, 45% of our management team is women-led. As a part of our hiring process, we are conscious of increasing the total number of female employees to at least 40% in the next two years.

"Are we building a healthy and inclusive workplace? Are we creating equal opportunities? These are questions we are asking ourselves everyday."

Shraddha Mehta, Co-founder
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Lab-grown diamonds
Lab-grown diamonds
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